WEBVTT

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Perfect.

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Hello and welcome.

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This presentation is for a B2B

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company founders, CEOs, and marketing directors

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looking to scale.

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And this is how to generate to ideal prospect leads

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in days without hiring an

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expensive SDR team or wasting time

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on manual prospecting or relying on

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outdated tools and data.

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And one agency generated in $42,000

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new revenue in just days

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using this exact system.

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and delivered over high-value 200 leads.

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So this is for you if

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you are a CEO, founder, or

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key decision maker at a B2B

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company with high growth ambitions.

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This is for you if you're

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done with outdated manual outreach methods

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that drain your time and resources.

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And this is perfect for you

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if you want a predictable, automated

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system that consistently generates high value

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leads without relying on referrals, social

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media, or expensive ads.

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And if that interests you, then

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please allow me to quickly show

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you how this system works.

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So, here's the problem with traditional

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outreach.

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If you're watching this, you've probably

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already tried it all.

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Social media marketing, SEO, paid ads,

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and maybe even hired a few

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SDRs or cold calling teams.

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And yet, despite all that effort,

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results have been slow, unpredictable, and

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often underwhelming.

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And you've probably been led to

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believe that you need a massive

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budget or a big team to

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scale your outreach and drive consistent

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leads.

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But I want to show you

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a better, smarter way.

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Because too many businesses fall into

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the trap of trying out different

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marketing methods without a clear strategy

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and wind up spreading themselves too

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thin or losing focus.

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And if that's happened to you,

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then you're not alone.

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Because it's what I call the

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jack of all trades and master

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of none trap.

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But the CLAGENCY model introduces a

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data-driven, automated system for scalable lead

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generation, and it combines the power

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of cold email automation with data

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insights and smart workflows to engage

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high-intent prospects at scale.

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So instead of wasting time chasing

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prospects on social media or waiting

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for referrals, we offer a simple

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proven playbook that leverages cold email

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automation to reach the right leads

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at the right time with minimal

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effort.

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So why cold email?

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Well, because it works, and with

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the right system in place, cold

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email consistently outperforms other methods in

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terms of efficiency and ROI.

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So let me quickly show you

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how to set up an outreach

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machine that gets predictable and scalable

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results.

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So, who am I and why

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should you listen?

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Well, my name is Jonathan Brickley,

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and I'm the founder of Clayscale,

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a clay-driven agency that specializes in

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optimizing B2B lead generation through

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automated,

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data-driven systems.

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And I've trained under some of

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the top experts in the field,

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mastering techniques that have helped

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businesses

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like yours book thousands of calls

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and close millions in revenue.

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And the code has been cracked

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for automated lead generation.

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And I love helping my clients

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get the exact exact types of

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leads they want quickly and consistently.

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But before diving into lead generation,

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I was in the same position

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you're in just searching for a

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reliable scalable way to attract high

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value leads that fit your ideal

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client profile.

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And through trial and error and

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one-on-one coaching with some of the

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best outreach experts in the business,

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I discovered powerful cold emailing techniques

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for generating targeted leads at scale.

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And for B2B companies, especially those

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with high growth ambitions, cold emailing

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at scale is one of the

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most efficient ways to connect with

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the right prospects and convert them

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into long-term customers.

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So outside of work, I'm actually

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a trained professional bass player.

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And here's a picture of me

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on a gig with some friends

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of mine.

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And this is Seth and Jane.

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They're actually married.

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And I also play the big

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old stand-up bass also.

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And my background as a musician

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has instilled me with essential qualities

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like always being on time and

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always showing up prepared, which has

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proven to be valuable in this

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line of work also.

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And what I offer are proven

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strategies combined with advanced,

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cutting-edge processes,

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all designed to help you scale

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efficiently.

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So now that you know a

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bit about my approach, let's jump

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into the action steps to help

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you achieve success.

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So step one is to build

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your automated outreach machine.

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So forget the old school methods

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of manually punching in emails or

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hiring an army of SDRs because

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it's inefficient and it's expensive.

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And the key here is automation

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because cold email automation combined with

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data insights is the secret to

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scaling your outreach without needing to

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hire and train a massive sales

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team.

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So let me just say that

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one more time.

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Cold email automation combined with data

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insights is the secret to scaling

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your outreach without needing to hire

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and train a massive sales team.

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Because with the right setup, you

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can reach out to hundreds of

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prospects each day without even lifting

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a finger.

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And the best part is it's

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all data driven.

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So that allows you to target

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the right leads and avoid wasting

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time on just random outreach.

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Because the reality is that outbound

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methods are evolving with AI and

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with automation.

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So it's really time to stop

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relying on the outdated strategies that

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are really just going to slow

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down your growth and start to

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leverage smarter, scalable systems.

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And with the right automation in

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place, you can achieve even better

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results without the need for a

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large sales or marketing team.

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So step two is to target

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your ideal customers with precision.

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And with AI-powered tools, you can

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build a laser-targeted list of your

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dream clients in just minutes, complete

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with their names and job titles,

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work emails, company details, and just

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virtually any information that you would

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need.

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And we're talking about high-quality, curated

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leads that fit your ideal customer

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profile perfectly.

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And there are several AI-leveraged prospecting

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tools available these days that will

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find you thousands of prospects, their

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emails, phone numbers, and all the

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info you would need in just

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a few clicks.

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And here's an example prospect list

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generated in just minutes using a

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tool called clay.ai.

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So with these tools, you're searching

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using custom variables.

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You're setting all the filters.

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So there's really no more generic

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oversaturated lead lists.

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When you set all the filters

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to what you want, you're getting

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a custom curated list that aligns

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perfectly with your ideal customer profile.

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And the key to success with

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this type of automation is really

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in the targeting, because sending non-targeted

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emails could easily lead to your

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sending domains getting blacklisted.

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So it's really best to make

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sure that your offer that you're

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sending out is really relevant to

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the people on your contact list.

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And just following that one principle,

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you'll get better leads, and it'll

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save time, and you should start

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seeing more book calls.

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And then step three is to

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craft sales messaging that speaks to

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the outcome and not so much

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the process.

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So when you send cold emails,

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it's best to focus on what

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matters most to your leads, and

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that's the results.

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So instead of bogging them down

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with all the technical details of

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the process, simply tell them how

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your product or service can save

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them time, how it can increase

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revenue, and how it can reduce

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costs.

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And those are your three main

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value propositions that you want to

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test out.

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You want to figure out how

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your product or service can save

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them time, how it can increase

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their revenue, and how it can

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reduce costs.

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You want to figure out if

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your product or service can do

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all three of those things, then

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that's great.

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You split them up into separate

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value propositions and send each value

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proposition to a different group of

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leads, and whichever one gets the

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most responses, that's the value proposition

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that you go with.

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And that's pretty much how you

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split test your offers or split

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test your value propositions in your

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emails.

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And then step four is to

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get the interested prospects booked into

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your calendar.

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So once somebody expresses interest, you

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want to respond as quickly as

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you can and get them scheduled

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onto a discovery call to see

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if your solution is a good

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fit.

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So the sooner you can respond,

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the better, but you know, within hours is

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reasonable.

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And so in summary, here's the

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simple formula to start booking five

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to meetings with highly targeted

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prospects every month.

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Step one is to set up

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your automated outreach machine, which takes

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around, should take around two to

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three weeks with the right tools.

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And step two is to use

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AI powered tools like Clay to

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curate your perfect prospect list.

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And then step three is to

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craft messaging that's focused more on

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the outcomes that engage and convert.

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And then step four is to

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book discovery calls with the interested

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prospects as soon as you can.

00:09:08.556 --> 00:09:09.917 align:center
And with this system, even if

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you're sending out like three to emails a month,

00:09:12.918 --> 00:09:13.258 align:center
which is

00:09:13.318 --> 00:09:15.499 align:center
around like one to emails

00:09:15.559 --> 00:09:17.159 align:center
a day, you should be able

00:09:17.199 --> 00:09:18.280 align:center
to book around five to

00:09:18.560 --> 00:09:19.380 align:center
calls each month.

00:09:20.189 --> 00:09:21.449 align:center
So here's how you would get

00:09:21.489 --> 00:09:21.850 align:center
started.

00:09:22.410 --> 00:09:23.370 align:center
If you want to do cold

00:09:23.450 --> 00:09:25.731 align:center
email outreach at scale, you basically

00:09:25.771 --> 00:09:26.591 align:center
have two options.

00:09:26.891 --> 00:09:28.151 align:center
Option one is you can do

00:09:28.171 --> 00:09:29.792 align:center
it yourself and learn how to

00:09:29.812 --> 00:09:31.712 align:center
build your own system, but be

00:09:31.752 --> 00:09:33.373 align:center
prepared for months of trial and

00:09:33.433 --> 00:09:33.693 align:center
error.

00:09:34.193 --> 00:09:35.693 align:center
And option two is to work

00:09:35.733 --> 00:09:37.314 align:center
with us and get results faster.

00:09:37.974 --> 00:09:40.356 align:center
Our team handles everything from building

00:09:40.396 --> 00:09:42.637 align:center
your outreach system to contacting your

00:09:42.717 --> 00:09:44.999 align:center
ideal prospects with relevant and compelling

00:09:45.079 --> 00:09:46.080 align:center
value propositions.

00:09:46.700 --> 00:09:48.561 align:center
And again, this is for growth-driven

00:09:48.621 --> 00:09:51.784 align:center
CEOs, founders, and marketing executives, and

00:09:51.884 --> 00:09:54.205 align:center
other key decision makers in B2B

00:09:54.265 --> 00:09:56.287 align:center
sectors who are focused on scaling

00:09:56.387 --> 00:09:58.508 align:center
efficiently and consistently acquiring

00:09:58.588 --> 00:09:59.509 align:center
high-value clients.

00:10:00.289 --> 00:10:01.590 align:center
And here's what you can expect

00:10:01.630 --> 00:10:05.163 align:center
when you work with us. to 30 pre-qualified 50

00:10:05.223 --> 00:10:08.284 align:center
leads in days with zero effort on

00:10:08.324 --> 00:10:08.784 align:center
your part.

00:10:09.544 --> 00:10:11.024 align:center
And no more worrying about lead

00:10:11.064 --> 00:10:12.425 align:center
flow or lead quality.

00:10:12.825 --> 00:10:14.325 align:center
You can focus on growing your

00:10:14.365 --> 00:10:15.926 align:center
business while we handle the lead

00:10:15.946 --> 00:10:16.526 align:center
generation.

00:10:17.266 --> 00:10:19.427 align:center
And reduced stress knowing that new

00:10:19.487 --> 00:10:21.488 align:center
leads, clients, and revenue are flowing

00:10:21.568 --> 00:10:22.388 align:center
in consistently.

00:10:23.286 --> 00:10:24.127 align:center
and if you want to do

00:10:24.187 --> 00:10:26.248 align:center
this in-house it's probably going to

00:10:26.268 --> 00:10:27.628 align:center
take around six months just to

00:10:27.688 --> 00:10:30.169 align:center
even get started because building the

00:10:30.209 --> 00:10:31.990 align:center
right sales funnel takes time and

00:10:32.150 --> 00:10:34.171 align:center
finding the right value propositions takes

00:10:34.231 --> 00:10:37.073 align:center
time and then monitoring and optimizing

00:10:37.093 --> 00:10:38.373 align:center
the campaigns takes a lot of

00:10:38.393 --> 00:10:40.354 align:center
time and focus and plus there

00:10:40.374 --> 00:10:41.615 align:center
are a lot of crucial details

00:10:41.635 --> 00:10:42.955 align:center
you wouldn't even know about without

00:10:42.995 --> 00:10:45.096 align:center
guidance and not to mention the

00:10:45.116 --> 00:10:47.898 align:center
cost because setting up this process

00:10:47.978 --> 00:10:50.199 align:center
internally will wind up costing thousands

00:10:50.239 --> 00:10:51.439 align:center
of dollars a month just to

00:10:51.480 --> 00:10:52.320 align:center
get it off the ground

00:10:52.978 --> 00:10:54.098 align:center
But with my team, you can

00:10:54.118 --> 00:10:55.319 align:center
get started in just a few

00:10:55.359 --> 00:10:56.739 align:center
weeks at a fraction of the

00:10:56.779 --> 00:10:57.179 align:center
cost.

00:10:57.719 --> 00:10:58.860 align:center
So if you think this service

00:10:58.900 --> 00:11:00.400 align:center
could benefit your business, then let's

00:11:00.440 --> 00:11:01.460 align:center
jump on a quick call to

00:11:01.480 --> 00:11:02.441 align:center
see if it's right for you.

00:11:03.141 --> 00:11:04.321 align:center
And I can only work with

00:11:04.381 --> 00:11:05.881 align:center
five clients at a time due

00:11:05.941 --> 00:11:07.942 align:center
to the highly personalized aspect of

00:11:07.982 --> 00:11:08.562 align:center
this service.

00:11:08.962 --> 00:11:10.043 align:center
So if you think you might

00:11:10.083 --> 00:11:11.703 align:center
be interested, then contact me now.

00:11:12.549 --> 00:11:15.470 align:center
and you also get satisfaction 100%

00:11:15.510 --> 00:11:16.150 align:center
guaranteed.

00:11:16.670 --> 00:11:18.171 align:center
I back my services with a

00:11:18.191 --> 00:11:22.172 align:center
30-day satisfaction guarantee, so if

00:11:22.192 --> 00:11:24.053 align:center
you're not completely satisfied with my

00:11:24.093 --> 00:11:25.994 align:center
services within the first days,

00:11:26.414 --> 00:11:28.134 align:center
I'll refund your payment in full,

00:11:28.555 --> 00:11:30.095 align:center
no questions asked, and we can

00:11:30.135 --> 00:11:31.436 align:center
part ways on good terms.

00:11:31.956 --> 00:11:34.257 align:center
Plus, I stand by performance-based pricing,

00:11:34.397 --> 00:11:35.837 align:center
which means you only pay for

00:11:35.897 --> 00:11:37.938 align:center
leads that fit your preferred customer

00:11:37.998 --> 00:11:38.478 align:center
profile.

00:11:38.838 --> 00:11:40.699 align:center
So, to quickly summarize the offer,

00:11:41.299 --> 00:11:42.700 align:center
I will build your entire cold

00:11:42.760 --> 00:11:44.241 align:center
outreach system for you in two

00:11:44.281 --> 00:11:46.281 align:center
to three weeks, I will generate

00:11:46.321 --> 00:11:48.823 align:center
your prospect lists, I will format

00:11:48.863 --> 00:11:50.463 align:center
your sales messaging and write all

00:11:50.483 --> 00:11:52.264 align:center
the marketing materials for the outreach,

00:11:52.944 --> 00:11:54.385 align:center
I will connect you with the

00:11:54.445 --> 00:11:56.246 align:center
interested leads and or add them

00:11:56.306 --> 00:11:58.007 align:center
directly to your CRM for your

00:11:58.047 --> 00:12:01.728 align:center
sales team, and you'll get a satisfaction

00:12:01.768 --> 00:12:03.409 align:center
guarantee and you only

00:12:03.449 --> 00:12:04.610 align:center
pay for the results that we

00:12:04.670 --> 00:12:04.950 align:center
deliver.

00:12:05.652 --> 00:12:06.692 align:center
and all you need to do

00:12:06.832 --> 00:12:07.993 align:center
is book a call here at

00:12:08.053 --> 00:12:09.713 align:center
this link and when you click

00:12:09.753 --> 00:12:11.153 align:center
here it just goes to the

00:12:11.713 --> 00:12:14.614 align:center
scheduling app on my website so

00:12:14.694 --> 00:12:16.295 align:center
it would just go here this

00:12:16.375 --> 00:12:18.755 align:center
is my website here when you

00:12:19.035 --> 00:12:21.176 align:center
scroll down here's the scheduling app

00:12:21.736 --> 00:12:22.776 align:center
so you just pick a time

00:12:22.796 --> 00:12:24.757 align:center
that's good for you and so

00:12:24.817 --> 00:12:26.037 align:center
thank you so much for watching

00:12:26.077 --> 00:12:27.437 align:center
this video and i hope you

00:12:27.457 --> 00:12:28.277 align:center
have a great rest of your

00:12:28.317 --> 00:12:29.398 align:center
day and i hope to talk

00:12:29.418 --> 00:12:30.958 align:center
to you soon and take care